2019 IRE Takeaways
We are wrapping up the 2019 winter show season and we wanted to share some observations from the IRE in Nashville!
From a macro level, the show had record attendance and the contractors we spoke with enjoyed a strong 2018 and have a high confidence level that 2019 will be another strong year. We use consumer/contractor confidence as strong indicator for future business so we are extremely encouraged for our outlook on 2019 business.
Two themes we picked up on are labor will continue to be a bottle neck and the competition for leads is fierce. We had some productive discussions at the CeDUR booth about how we can help maximize profit per labor hour and the quality of leads CeDUR is generating for our contractor partners. A number of contractors commented that their win rate on CeDUR generated leads is above 50%.
We had numerous contractors visit our booth because they felt CeDUR was truly a unique product that they can use to help differentiate themselves in the market.
All in all it was a great show and we are looking forward to the 2020 International Roofing Expo in Dallas, Texas